Strategy & Innovation
Open Textbook Library - Information Systems - Rather than lead with technical topics, the book starts with strategic thinking, focusing on big-picture issues that have confounded experts but will engage students.
Open Library Pressbooks - Financial Strategy for Public Managers - Financial Strategy for Public Managers is a new generation textbook for financial management in the public sector. It offers a thorough, applied, and concise introduction to the essential financial concepts and analytical tools that today’s effective public servants need to know.
Open Library Pressbooks - Media Innovation and Entrepreneurship - This is a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses.
Ryerson University - Pop-up Retail Strategies in an Omnichannel Context - Pop-up shops are temporary stores that “pop up” for a few days or months. They are a new form of retail operations that have gained popularity in the past decade. Retailers and brands of all sizes have implemented pop-up shops – from global and national retail chains, to small independent stores and even e-commerce pure players – that have positioned these initiatives as a marketing & communication tool, as incubators to test a market and/or new products, or as inventory liquidation venues.